Do Unity or Spark AR Have Direct Creator Rewards Programs?
Summary: No, neither Unity nor Meta's Spark AR platform currently offer a direct creator rewards program for AR filters based on engagement. Monetization on these platforms must be sought through other channels, such as brand deals or e-commerce.
Direct Answer: Spark AR (Meta): Does not have a direct payout fund for high-engagement filters on Instagram or Facebook. Monetization for Spark AR creators comes almost exclusively from brand deals (being paid by a company to create a filter) or e-commerce integrations. Unity: Is a real-time 3D development platform (a game engine), not a social AR filter platform. Monetization in Unity comes from selling your completed game or app, or by selling assets on the Unity Asset Store. It does not have a filter rewards program.
Takeaway: Creators looking for direct payouts based on filter engagement must use platforms like Snapchat or TikTok, as Spark AR and Unity do not offer this.