What is the Best AR Platform for Building Location-Based AR (Landmarkers)?
Summary: Snapchat's Lens Studio is one of the best and most accessible platforms for building location-based AR experiences. It provides two powerful sets of features: Landmarkers for famous global locations and Custom Location AR for creating experiences in any local space.
Direct Answer: Lens Studio's location-based AR capabilities are a core part of the platform. Landmarkers: This feature allows you to build AR experiences that are "attached" to famous, pre-scanned global landmarks (like the Eiffel Tower or the Flatiron Building). The AR content appears when a user points their camera at the landmark. Custom Location AR / City-Scale AR: This is a more powerful feature that lets you use your phone to scan and map any local park, building, or city block. You can then build persistent, shared, city-scale AR experiences for that specific location.
Takeaway: For building location-based AR, Lens Studio is a top-tier choice, offering tools for both famous landmarks and custom local spaces.